Private Barrel Program 2023:

Black Tuesday Custom
The Bruery Presents: Private Barrel Program

quantities are limited & will sell quickly!

quantities are limited!

Welcome

To our best private barrel program yet

Black Tuesday Custom

To know The Bruery is to know the story and immense flavor that is Black Tuesday. Picture that, but even better, and you're getting close to what we're planning for Black Tuesday Custom.

This is Black Tuesday on a whole new level. Black Tuesday Custom is a truly one-of-a-kind blend: our Bruers are hand-crafting a uniquely exceptional blend of Black Tuesday for this extremely limited, extremely decadent release.

The program evolves

Since its inception in 2021, our Private Barrel Program has grown and evolved each year, and its third iteration is no exception. We're very proud and excited to bring you new liquid, new formats, and so much more.

For our past purchasers, prepare to add to your collection once again for this unmissable experience. If you're new here, get ready for a beer and experience unlike anything you've had before.

Looking for more? Check out the Black Tuesday Single Barrel offering here.

Perfect for sharing

As an avid fan of Black Tuesday it is exhilarating to have an individualized version of this beer to share with my friends!

—Webster A., 2022 Program purchaser

All about the liquid

Get to know Black Tuesday Custom

Black Tuesday Blender's Choice (2023)
With a barrel program 1,500 barrels deep, it takes time to select the perfect barrels. Our Bruers are currently tasting through some of our most premium barrels of Black Tuesday – including choice bourbon barrel selects like Blanton's, Heaven Hill, Buffalo Trace – to craft the perfect blend for this year's Blender's Choice project.

Upgrade for Amburana
If you haven't heard of Amburana wood yet, you're in for a treat. This hard-to-find barrel type offers aromas of vanilla and baked goods with a warm, inviting, spicy-sweet flavor. Originating in Brazil, Amburana wood contains a high amount of maturation compounds, giving exceptionally strong flavor and complexity to beers it's used with. Black Tuesday Custom - 24 will be Amburana finished and unbelievably bold, and you won't want to miss it.

Custom liquid, custom label
The only fitting way to label a blend like this is with a label all your own. Your custom text and optional logo make it yours.

Even more information to share
We'll include supplementary barrel information and tasting notes when your bottles are ready for pickup.

Black Tuesday Custom – 12

Black Tuesday Custom – 24

4.71 rating on Untappd

The average rating from the 2022 iteration of the Private Barrel Program was a whopping 4.71 stars, and the rave reviews just keep coming.

Be the next to add your 5-star rating to this year's project!

What's included

with your Black Tuesday Custom purchase

Your Black Tuesday Custom purchase includes the following:

  • Your choice of either 12 bottles of Black Tuesday Blender's Choice (2023), or 24 bottles of the same blend with an Amburana finish, elevating the blend to a whole new level
  • Custom label with your own personalized message and optional logo placement
  • Exclusive access to a project-only pickup party later in the year
  • Invitation to a Black Tuesday barrel tasting group experience during the project process
  • Keepsake information on your custom blend to learn and share
  • Optional add-ons to upgrade your project experience, available at checkout

Custom messaging and optional logo on your unique labels

Make it yours! Choose your own custom message to be displayed on the front of every single one of your bottles. Giving these away as a company or group? Send us your logo and we'll add it to the label, free of charge.

12 or 24 bottles of your very own Black Tuesday Custom

Specially blended for this project, this project-exclusive vintage of Black Tuesday is Blender's Choice, 2023 edition. Available in a set of 12 bottles, or opt for 24 bottles to get Amburana-finished Black Tuesday.

Exclusive access to a project-only Pickup Party in September*

You've waited patiently for your beer, and it's finally time— come September*, your bottles will be ready and we'll be ready to celebrate with you! Save the date for a pickup party with beer, special pours, and more.

Keepsake information on this project-exclusive custom blend

We're all about education, and we want to make sure you have all the knowledge we can give you about your bottles. At time of pickup, we'll give you information on the liquid, process, and tasting notes of your bottles so you can be the expert when you share with friends.

Get started

You're just one step away from some of our best beer blending yet

12

Black Tuesday Custom

Twelve 750mL bottles of Black Tuesday Blender's Choice (2023)

Price per bottle: $58

Customized message on each label and optional logo placement to truly make it your own – perfect for gifting, collecting, special events, and more

Project-exclusive blend of some of our most premium barrels of Black Tuesday, including Blanton's bourbon, Peerless rye, and Eagle Rare bourbon.

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24

Black Tuesday Custom

Extremely limited!

Twenty-four 750mL bottles of Black Tuesday Blender's Choice (2023)

Price per bottle: $50 (save 14%)

Customized message on each deluxe, gold-accented label and optional logo placement to truly make it your own – perfect for gifting, collecting, special events, and more

Project-exclusive blend of some of our most premium barrels of Black Tuesday, including Blanton's bourbon, Peerless rye, and Eagle Rare bourbon.

Blend will be Amburana finished for bolder, more complex flavor with this rare, extremely exciting type of wood.

Want more?

Looking for more than 24 bottles? Don't miss our Black Tuesday Single Barrel offering, an exciting (and huge!) addition to the Private Barrel Program lineup. Choose your own Single Barrel-aged Black Tuesday of your choice in a private tasting experience and get ~200 custom-labeled 750mL bottles.  CHECK IT OUT

What to expect

A quick overview of the 2023 project timeline

Order now

Place your order, but hurry— quantities are limited, especially for Black Tuesday Custom 24!

Customize

Once your order is placed, we'll send you a form to give us your custom label text and optional logo.

taste

Purchasers will have the opportunity to join the Bruers in our barrel cellar to taste Black Tuesday in barrels.

celebrate

Once the beer is done and bottles are ready, purchasers are invited to join us in September* for a project-exclusive Pickup Party.

Order now

Place your order, but hurry— quantities are limited, especially for Black Tuesday Custom 24!

Customize

Once your order is placed, we'll send you a form to give us your custom label text and optional logo.

Taste

Purchasers will have the opportunity to join the Bruers in our barrel cellar to taste Black Tuesday in barrels.

Celebrate

Once the beer is done and bottles are ready, purchasers are invited to join us in September* for a project-exclusive Pickup Party.

A beer to call your own

The Private Barrel Program offers more 'ownership' in the experience of enjoying the beer with the labels, barrel, and party.

—2022 Program purchaser

Join the ranks

of our biggest Black Tuesday fans

Frequently Asked Questions

Need something else? Email us!

*Pickup party and bottle release timeline is tentative; we will inform purchasers of any changes.